CHRISTOPHER JORDAN WALLACE, FOUNDER
CJ Wallace is an entrepreneur, actor, musician, and founder of Think BIG, a social movement and company that challenges humankind to discover how the cannabis and hemp plants can be used as tools for creativity, contemplation, and healing.
WILLIE MACK,
FOUNDER & PRESIDENT
Willie Mack is a social entrepreneur, creative marketing executive and photographer with over 20 years of experience in creative and executive leadership in New York City and Los Angeles. He has led teams to execute award-winning marketing campaigns for clients that include Absolut Vodka, Estée Lauder, GQ, Microsoft, Montblanc, Persol, Ray-Ban, TED, the Obama Administration, Vanity Fair, and Wired Magazine.
TODD RUSSAW, FOUNDER & ADVISOR
Todd Russaw has been an influential talent manager and music producer for over 25 years. Todd is currently co-founder and strategic advisor at Think BIG. In addition to his role as co-founder, Todd is CJ Wallace’s other father—the man who raised him. In the mid-’90s, Todd served as A&R Director at Motown Records, where he worked with R&B icon Missy Elliot on her first platinum album as a producer: 702’s debut, No Doubt.
